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Twitter Estimated Reach


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Twitter Estimated Reach
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Hi everyone!

I posted a similar thread in the r/PPC and I wanted to ask everyone here the same question.

Does Twitter no longer show the "Estimated Reach" when creating an advertising campaign?

Twitter previously showed the "Estimated Reach" for impressions and clicks as per image below. But now, especially after GDPR, I can't seem to find that forecast when I try to set up a campaign. The only metric show is the "Potential Audience". Anyone have any thoughts?

Thanks!

https://imgur.com/a/1Cfv9gd

submitted by /u/ForgotHowtoJob
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July 13, 2018 at 06:02PM
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