Brands Might Be Subject To FTC Penalties For Undisclosed Influencer Marketing

Home Social Media Marketing Brands Might Be Subject To FTC Penalties For Undisclosed Influencer Marketing

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Brands Might Be Subject To FTC Penalties For Undisclosed Influencer Marketing
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Social media influencers operate under the rules set out by the Endorsement Guides, but those haven’t been amended in over a decade, leaving members of the FTC to wonder aloud whether there’s room for improvement in the way they handle the burgeoning influencer marketing industry.

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February 20, 2020 at 02:19PM

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