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What are the strategies to adopt for Promotion of Mobile Game and how to effectively convert impressions into downloads?


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What are the strategies to adopt for Promotion of Mobile Game and how to effectively convert impressions into downloads?
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Hey Everyone,

As a Indie Mobile Studio we have released a casual mobile game and trying to promote it through our social media channels like : Twitter, Facebook, Instagram

We are noticing that there is lot of impressions/reach-ability of each post but the conversion into downloads or click on that links is negligible.

We want to know where exactly we are doing it wrong, is it:

  • Low quality content to impress users
  • Not targeting proper audience
  • Lack of call-to-action in posting
  • ..etc

What are the things:

  • We should do in order to make it more effective and
  • What strategies we should adopt for promotion

Thanks

submitted by /u/Freakout_Games
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August 19, 2018 at 12:58PM
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