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Best way to evenly test ads on Facebook?
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I see that Facebook ads now have a way to do A/B tests, but you can’t run a test for more than 14 days. I’d like to test ads over two months to really dial them down to best performers. Is the best way to evenly split the audience to test ads to do every ad as a separate ad group? Or would they compete against each other for bids...? Does anyone else have a good method for evenly testing FB/instagram ads?
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February 23, 2018 at 08:54PM
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