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Should we stop pursuing some social platforms?
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We decided to grow our Facebook, Twitter and Instagram social media accounts.
This includes creating tailored content that is suitable and designed for each platform which takes a lot of time.
Sharing our content and engaging with people on each of these platforms.
However
We recieve minimal (read none) engagement from our users on Facebook and Twitter.
We have lot's on engagement from Instagram and convert to our website regularly too.
Should we stop pursuing the other social media platforms and fully focus on just Instagram and concentrating our efforts on that.
We have tried to organically grow our twitter but it seems there isn't a huge following for our certain niche anywhere on the platform, unless your a youtube personality or streamer.
As for Facebook, we haven't really tried growing our account, apart from regularly posting quality content.
It's a one man team, so what do you think the best approach going forward should be?
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July 31, 2020 at 08:59PM