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A question about reach: is it better to schedule or post spontaneously?


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A question about reach: is it better to schedule or post spontaneously?
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I'm wondering what your observations are about this.

A colleague claims that when he shares/posts things spontaneously, in the moment, the reach/engagement is far more than when he uses Creator Studio to schedule the same post.

Has anyone noticed any difference? I find it hard to believe that scheduling posts would negatively affect reach, since Facebook provides this tool.

submitted by /u/peanutbuttertossit
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June 02, 2020 at 06:32PM
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