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Influencer Marketing: how much should I charge?


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Influencer Marketing: how much should I charge?
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Hi Guys,

I'm an online marketing consultant from Hungary who has helped many small businesses develop successful online marketing strategies. I'm very interested in influencer marketing and I was asked by an influencer friend of mine if I would manage her personal brand.

She didn't really tell me in detail what she needs, but before we talk about this in person, I want to know at least a rough estimate of how much influencer managers charge usually.

I know this depends a lot on workload, but as I don't know more details about this, I would really appreciate if you could suggest ranges or if you could let me know how much you charge/get charged for a given set of activities.

I think I have a fairly nice portfolio, great skills and when it comes to other projects, I generally charge higher than what an average online marketing consultant does here in Hungary. But as I never worked with influencers, I don't know what's expectable and I under- or overcharge.

I'll have to compare the rates to your country's cost of living, so please indicate where you're from! :)

Thanks guys, I would really appreciate your help <3

submitted by /u/milike45
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August 14, 2019 at 07:16PM
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