What would be a good example of a social media influencer affecting a company?

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What would be a good example of a social media influencer affecting a company?
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Hi all, I'm looking for a bit of help.

I'm working on a presentation about social media influencers. I'm wondering if anyone has great examples of social media posts from an influencer that have gone viral to the benefit of a company? To the detriment of a company?

Please, nothing about Trump. Thank you in advance for your help!

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July 23, 2018 at 10:33PM

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