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What are your favorite and/or most effective Zapier zaps for social media marketing?
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We recently upgraded our agency's Zapier account and I gained a huge allotment of zaps! I am curious what are some good zaps you have used. So far, here are some of the ones I created:
- Post my Instagram photos to a dedicated Pinterest board.
- Using RSS triggers to add all new blogs to a Google sheet for each client.
- More obvious ones, like emailing new leads from Facebook Leads ads to myself and our clients, adding people to opted-in email drip campaigns, etc.
What are some of your favorites?
As a general disclaimer, my feelings on automation in social media marketing is that it's important to streamline menial and repetitive tasks. Automation should be used to work more efficiently, and allow you to focus on more complicated tasks, and on providing the best experience for customers and stakeholders. It should never interfere with or be used as a substitute for making real, genuine connections.
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June 21, 2018 at 04:33PM