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How does Hootsuite calculate Facebook share metrics?
I've discovered massive discrepancy in my social media reported metrics in Hootsuite. It's reporting
an astronomical number of "Shares" on a day when there were zero posts made on Facebook. This includes no boosted posts or anything similar.
Is it calculating results from my ad sets? The big discrepancy days have occured around times when carousel ads have been updated. Really stumped here. Any insight at all would be appreciated.
submitted by /u/Rational_Crypto_Guyan astronomical number of "Shares" on a day when there were zero posts made on Facebook. This includes no boosted posts or anything similar.
Is it calculating results from my ad sets? The big discrepancy days have occured around times when carousel ads have been updated. Really stumped here. Any insight at all would be appreciated.
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December 28, 2017 at 05:46PM
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